Introducing Motia – the new name for Fuel Card Services & Cubo
Written by: Marion Hanson, Last updated:23rd May 2025
For years, Fuel Card Services helped businesses keep moving – whether that meant simplifying fuel payments, reducing costs, or making fleet management easier. Now, we’re taking things further.
We look different. We sound different. Our name is different.
We joined forces with Cubo under a new name, with a bigger ambition—to move business to its full potential.
Now we can offer more, making it easier for our customers to manage fuel, track vehicles, stay connected, and optimise their fleet performance – all in one place.
Motia stands for movement, momentum, and motivation—giving businesses a better way to move people and products.
What does this mean for you?
For customers, this means more solutions, better service, and a partner that’s with you every mile ahead.
For our suppliers, it means stronger partnerships and new opportunities to grow together.
And for our team, it’s a chance to build something great together.
Why the name change?
Because we’ve outgrown the old names and to reflect the fact that Fuel Card Services and Cubo are now together in a group. We needed a name that reflects everything we can now do – fuel management, smart telematics solutions and connectivity – all working together to help your business reach its full potential. Same team, same service – just a name that makes more sense.
What’s new in our product offering?
Stay connected across your business with Motia’s business telecoms, including competitive mobile contracts, high-speed broadband, and robust business phone systems. Read how CCL Interiors upgraded their communications across 10 fleet vehicles for better business-wide efficiency.
If your business operates HGVs, we now offer a seamless Driver’s Hours solution to automatically download tachograph data anytime, anywhere. Stay ahead of compliance with Motia’s Tacho analysis software that gives all the information you need to avoid infringing on Driver’s Hours regulations.
We’ve also expanded our telematics offering to include DVS compliance for HGVs, as well as advanced telematics and camera solutions.
The legal bit
As we have decided to operate under one brand, and to reflect the fact we are group of companies, we prepared a new Motia privacy policy. This policy will apply whether Fuel Card Services or one of the Cubo companies has collected and processes your personal data. It will also apply whether you are based in the UK or the Republic of Ireland.
Explore Motia
Check out our new website, explore our solutions, and see how Motia can move your business to its full potential.
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