Major investments demonstrate The AA’s commitment to fleet

Written by Ellie


Focus on technology and research is paying off for the automotive giant and its ever-expanding customer base

Multi-million pound investments in diagnostics, technology and back-office systems are driving improvements in service delivery to The AA’s fleet customers.

Stuart Thomas has been recently promoted to the role head of fleet services and SME at The AA. He oversees the fleet and business offerings of the automotive giant.

A continued focus on technology and research has been working well for the company, with the recent introduction of its multi-fit slim spare wheel reducing downtime for tyre-related incidents by as much as an hour.

Recent significant business wins include the breakdown and roadside assistance contract for vehicles managed and funded by FN50 number one Lex Autolease.

The new deal, which began in January, sees The AA supporting more than 300,000 vehicles across the UK.

The company has also retained manufacturer assistance contracts, and operates these in addition to its direct fleet and leasing accounts

“These partnerships show the breadth and depth of our relationship with the fleet industry. Though we’re a big consumer brand, we do have a focus on the fleet world,” Thomas says.

Read the full interview on Fleet News

Posted on 4th November 2016

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