Audi named UK’s top brand for service satisfaction
Audi has picked up an impressive title, being named the UK’s top-ranking car maker for service satisfaction.
The results of the 2019 JD Power Customer Service Index Study placed Audi ahead of its competition.
Customer satisfaction a top priority for Audi
Measuring customer satisfaction from a total of 6,759 drivers of vehicles aged between one and three years, the index graded each individual service in five key areas:
- Experience at point of booking
- Experience at vehicle pick-up
- Quality of service
- Standard of facilities
- Performance of service advisor
It found that Audi achieved the highest score of 815 points for its service offering, pushing the marque to the top of the list for UK manufacturers. This was an improvement of 23 points from its score in 2018.
Head of service and parts for Audi UK Stefan Wyatt said: “I am enormously proud of our performance in this study – it’s testament to the … new operating practices and technological advances we have put in place as part of our new … Service Core Process programme, and to the professionalism and diligence of our network service teams.”
Mr Wyatt offered his “sincere thanks” to all those who offered positive ratings to Audi in the research, as well as his after sales and service colleagues for their sterling efforts in the last year.
Ellie Baker, brand manager at Fuel Card Services, comments: “Audi’s customers highlighted extremely high levels of satisfaction with the brand. It’s a great result for the manufacturer and gives plenty of food for thought to fleet operators across the UK.”back